The Books About Dogs website was created in January 2017 to pre-launch the author Pippa White’s upcoming book, Ellie White.
Ellie White tells the story of Pippa’s Bedlington-cross Lurcher, who was rescued in August 2009 and came to live with her in Gloucestershire. The book follows Ellie’s story, along with anecdotes and delightful tales about Pippa’s interaction with and observations about many other animals through her life.
Ellie White is a book about rescue and redemption, both the dogs and the owner herself.
The design requirements for Books About Dogs were straight-forward. The website needed to be a landing page to primarily promote Ellie White, build a mailing list and sell the digital and physical copies of the book, once they are available.
Books About Dogs was designed by Cotswold Websites using WordPress and a single page design template, which features an array of tools to held promote the book and let the viewer see passages from it.
The mailing list requirement was achieved by integrating the customer’s e-mail autoresponder with the website, so that wherever on the website a viewer signs-up to receive the free chapters or newsletter, their e-mail address will be added to the mailing list.
In the background of the website is a webshop. It is accessed through the sales section of the website, but is not overtly present, as set out by the customer. Only when the viewer clicks on one of the saleable books will they be taken through to the shop to securely process their purchase or free download.
Sign-Up To Get The First 5 Chapters of Ellie White for FREE!
Click on the button below to go to Books About Dogs and read the first five chapters of the delightful new book, Ellie White.Sign-Up To Get The First 5 Chapters of Ellie White for FREE!